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What You Should Ask Every Advisor board founders Mar 11, 2019

Too many decisions and too little data? Forget about asking for opinions on what to do—try asking this question instead.

I’m part of a large startup group on...

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Disruptive Innovation: Is Your Product Really Disruptive? idea-stage product Mar 09, 2019

Find out if you're truly operating a disruptive business like Airbnb or Uber with these four questions which evaluate your startup's business model.

I used to think that...

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How to Spot Bad Startup Ideas fundraising idea-stage product Mar 08, 2019

Not all startup ideas are created equal. After seeing a lot of startups come and go, I’ve noticed patterns in the way founders describe their ideas, and whether they end...

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How Early-Stage Investment Can Decrease Your Chances of Success founders fundraising Mar 07, 2019

When entrepreneurs ask me how to raise the money to build their product idea, my answer is always the same: you’re asking the wrong question.

I’ve managed to raise...

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How to Start Fundraising Without Asking For Money founders fundraising pre-revenue Mar 06, 2019

If you’re reaching out to investors only when you need their money, you’re reaching out too late. Here’s how to start building relationships with investors...

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How to Write a One Sentence Product Description communications marketing product Mar 05, 2019

This short product description formula is easy and fast, and will help you create one sentence that clearly describes your product in simple language.

As a founder, I spend...

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Why Testing Your Competitors is an Awesome UX Hack idea-stage product Mar 04, 2019

Here’s a little-known technique that helps you start learning from potential users without building anything at all.

A happy little accident

Before I launched my last...

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5 Reasons Why Founders Resist Marketing marketing product sales Mar 03, 2019

Founders predictably underestimate the importance of hiring marketers. Here’s why many startups don’t get round to marketing their product until it’s too late....

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How Conversion Rates Can Kill Innovation culture idea-stage product Feb 28, 2019

Imagine that hundreds of prospects are visiting your landing page. If you could just turn them into loyal customers, you’ve got a business. My first instinct was to...

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The Structure of the Perfect Pitch communications fundraising idea-stage Feb 27, 2019

When it comes to startup summaries, everyone’s a critic. But here’s a pitch formula to help you grab an investor's attention—and hold it. 

Business...

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