Helping Great Founders Scale Iconic Businesses

 

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Every week, 50,000 entrepreneurs read my essays to make sense of tough challenges and walk away with practical tools they can use.

Founder Leadership Needs a Different Playbook

Most leadership coaching wasn’t designed for startup CEOs. It was designed for corporate managers with stable teams and predictable priorities.

But you’re not just managing work—you’re trying to build something truly great.

And you’re firefighting, second-guessing your team, and wondering if you’re still the right person to lead this—all at the same time.

The more you grow, the fewer people there are who can help you.

That’s why I developed the Founder Leadership System™—a system built from the ground up to help startup CEOs lead in a way that’s effective and personal to them.

It’s not about stepping back or “letting go.”

It’s about becoming a better founder—the founder you were born to become.

CLIENTS BACKED BY TOP VC FUNDS
VC fund logos including SoftBank, Accel, Index and General Atlantic
VC Fund Logos including SoftBank, Accel, Index, General Atlantic

Trusted by the World’s Top Founders

I’ve coached over 200 venture-backed CEOs—founders navigating the messy, high-stakes transition from startup to scale-up. The average coaching relationship lasts 2.5 years.

Alongside my coaching, I’ve led workshops with over 1,000 founders, helped build companies worth over £5 billion, and reach more than 50,000 entrepreneurs through my newsletter.

Tim Heyl

CEO of Homeward

Raised $501M

Perse Faily

CEO of Tillster

Raised $87M

Malte Kosub

CEO of Parloa

Raised €214M

Jose Velez

CEO of Bold

Raised $105M

Anastasia Leng

CEO of CreativeX

Raised $35M

Tim Guilliams

CEO of HealX

Raised $115M

Sandrine Zhang Ferron

CEO of Vinterior

Raised $20M

Alexandre Remor

CEO of Medway

Raised $15M

Where Would You Like to Start?

Ready to become a better CEO?

Learn how I coach venture-backed founders and explore whether the Founder Leadership System™ is right for you.

Learn more

Want to design a role you love?

Apply to join my free workshop, Role Reset, and learn how to create a role you excel at—and love.

Learn more

Playbooks for Becoming a Better CEO

A great founder needs a great mentor. I write essays that go deep into the psychology, systems, and strategy of leadership at scale. These are the playbooks my clients return to again and again.

See more frameworks and articles ->

What CEOs say about me

Zack Onisko, CEO of Dribbble

★★★★★

“Dave helps to clear the fog, squelch the fear, and correct the ship. I'm grateful for the guidance Dave has provided along my journey, often when I've needed it the most.”

Zack Onisko, CEO of Dribbble

Investors: Raised from Tiny

Diego Fanara, CEO of Unibuddy

★★★★★

“Dave has been an incredible coach to work with. He has a way of asking questions to dig to the core of challenges, suggesting solutions, and getting actionable commits that drive real change.”

Alan Jiang, CEO of Beam

Investors: Raised $125M from Sequoia Capital, Affirma

Rebecca Kelly, CEO of VenueScanner

★★★★★

“I'll readily admit I was a coaching skeptic when we started, but I couldn't be more of a "fan girl" today. Dave gives me clarity, focus, and a roadmap to being a better CEO that I feel I slowly chip away at with every session.”

Anastasia Leng, CEO of CreativeX

Investors: Raised $30M from Guggenheim, Beringea and Index

Jonathan Lakin, CEO of IntentHQ

★★★★★

“Coaching with Dave has transformed the way I show up as CEO. I've learned how to articulate my vision and strategy with all stakeholders, build a passionate and aligned team, and a galvanized customer audience.”

Tim Heyl, CEO of Homeward

Investors: Raised $500M from Northwest Venture Partners

Learn about coaching

Not Everything That Works Makes Sense

And not everything that makes sense works.

I write a newsletter for startup founders who want to lead better.

No fluff. Just honest, hard-won insights from coaching 200+ venture-backed CEOs — and learning plenty of lessons the hard way myself.

If you're scaling a company, and leadership feels weird, my newsletter will help make sense of it.

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Don’t reinvent the wheel

Every week, I find new solutions to old problems with my clients. Would you like a sneak peek?

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